Instant Win Coca‑Cola NCAA March Madness Prizes

Play daily through April 6, 2026 for a chance to instantly win gift cards and gear. Plus score a 5-day Final Four trip. No purchase necessary.

Okay, imagine this: you’re casually playing a quick online game… and suddenly you’ve won a trip to the 2027 Final Four.

That’s exactly what’s up for grabs in the Coca-Cola® NCAA® March Madness® Shoot and Score Instant Win Game and Sweepstakes. And yes, you can play every single day.

Whether you watch the big game at home, at a sports bar, or dream of being courtside, this giveaway is built for fans.

Ready to Shoot Your Shot?

First, the instant win prizes. There are 287 instant winners, scoring things like:

  • (35) $50 Hulu digital gift cards
  • (150) $25 Uber Eats eGift Cards
  • (45) $50 Fanatics eGift Cards
  • (35) $50 digital prepaid meal cards
  • (10) Mini projector + screen sets
  • (12) Tailgate kits with Coke Zero Sugar chair, umbrella, cooler & grill

And then… the big one.

Two (2) Grand Prize winners will receive a 5-day, 4-night trip to the 2027 NCAA Division I Men’s or Women’s Basketball Final Four in either Detroit, MI or Columbus, OH.

Each trip includes:

  • Round-trip airfare
  • 4 nights hotel
  • 2 game tickets
  • $1,000 spending cash
  • $300 Uber digital gift card

ARV: $6,200

Not bad for a quick daily freebie, right?

About Coca-Cola

The Coca-Cola Company has been part of big sports moments for decades. From stadium sponsorships to fan promos, they know how to turn game day into an experience.

Fans love Coca-Cola for its iconic branding, limited-edition promotions, and interactive campaigns like this Shoot and Score sweepstakes. It’s one of those brands that makes watching the game feel bigger.

How to Play the Shoot & Score Game

It’s easy, and kind of fun.

  1. Visit the sweepstakes page here.
  2. Log in or create a free Coca-Cola account.
  3. Choose how you like to watch March Madness (At Home, Out in Public, or At the Game).
  4. Tap to “shoot” in the instant win game.
  5. See if you win instantly, and receive one sweepstakes entry either way.

Important details:

  • Ends: April 6, 2026 at 11:59 pm ET
  • Eligibility: U.S. & D.C., 18+
  • Limit: 1 play per person per day
  • Play 5 days in a row and earn 1 bonus sweepstakes entry
  • No purchase necessary

Two grand prize winners will be randomly selected on or about April 7, 2026.

More Freebies

If you love a good daily sweepstakes:

Because honestly, daily entries = better odds.

Don’t Miss Your Shot

The Coca-Cola March Madness Shoot and Score Sweepstakes wraps up April 6, 2026, and every day you play is another chance at instant prizes and that Final Four trip. It takes maybe a minute to enter.

Post expires at 11:59pm on Monday April 6th, 2026